The Marketing Bundle
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New - hot off the publisher's presses and untouched. Brand-new condition.
Pre-loved excellent - this book has been read before but is still in excellent condition. There are no marks or highlights to be found!
Pre-loved good - you can tell this book has been read before. It is still in good condition but the cover may be a bit damaged and the pages a bit yellow and creased.
Pre-loved fair - this book has been well loved before! It may have a damaged cover, creased pages, some highlighting throughout (yay! saves you reading time!) and some marks in on the page borders. However, the message in the book itself remains valuable.
The Marketing Bundle
What are they about?
This collection of books has been assembled to provide the reader with a comprehensive approach to developing a marketing plan for a business. I’m particularly proud of the titles selected because each one helps the reader to develop a comprehensive approach to marketing strategy that examines the organisation, customer and community perspectives.
Why should I read them?
All of these marketing books are best sellers in their own right. Importantly, they are evergreen. Their messages remain relevant regardless of the year published because they address the psychology and fundamentals of sound marketing practice. This means the collection is not about current trends – it goes much deeper than that to help you craft a robust marketing strategy that is on brand.
Are they a challenging read?
You do need focus to read these books but it is well worth the investment in time.
