Competitive Advantage
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New - hot off the publisher's presses and untouched. Brand-new condition.
Pre-loved excellent - this book has been read before but is still in excellent condition. There are no marks or highlights to be found!
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Competitive Advantage
What is it about?
Recognised as a seminal work, Competitive Advantage is a text book that details strategies businesses can use to differentiate themselves from the competition. Yes, the book may be a bit dated nowadays, but the key messages about developing a value chain remain timeless. Porter has positioned the insights based on large corporate organisations and decisions made to compete effectively in an industry sector.
Why should I read it?
If you are a university student studying commerce, business development or a MBA this is a book worth having on your bookshelf for reference. It may not appeal to those looking for a more everyday applied approach to supply chain value.
Is it a challenging read?
Yes, very. However, Porter is recognised as a brilliant business strategist and it is a fantastic book that takes a very deep dive into thinking about competition and identifying your competitive advantage. It is a business book classic.
